Apple TV+ Originals curated by the best storytellers for just $4.99 per month.
Apple has shared launch details for its upcoming video subscription service, Apple TV+. The streaming service which launches on November 1st in over 100 countries will cost $4.99 per month following a 7 day free trial.
The company also announced that any purchase of an iPhone, iPad, iPod touch, Mac or Apple TV would receive one years complimentary service going forward.
Whilst the selection of Apple TV+ Originals available at launch is limited, the early offerings do give an indication of the content we can expect from the video service going forward. With plentiful variety in terms of genre, audience appeal and suitability, the list of Apple TV+ launch titles includes:
The Morning Show
For All Mankind
Snoopy in Space
The Elephant Queen
Unspecified Oprah Winfrey projects
Over the course of the last few months we’ve seen a number of trailers for some of the titles listed, with more expected over the coming days and weeks in the lead up to launch. Apple have also highlighted some of its other Originals in a press release, which the company said will be added in the coming months. Those titles include award winning film ‘Hala’ currently doing the rounds at TIFF, M. Night Shyamalan’s limited series ’Servant’ and crime drama ’Truth Be Told’ which stars Octavia Spencer and Aaron Paul and is expected to debut in December.
You can already add the Apple Originals to your Up Next queue within the TV app in preparation. Most Apple Original series will debut three episodes at launch with new episodes made available to subscribers on a weekly basis. Some series however, will be bingeable on day one ala Netflix.
Apple TV+ will be available wherever the TV app can be found. That includes iPhones, iPads, Macs, Apple TVs (including 3rd Generation) and select third party streaming devices and Smart TVs. Come launch time, you will also be able to get your fix of Apple TV+ content through your Safari, Chrome or FireFox web browser by signing into the web app at tv.apple.com.
With Apple TV+ living inside the TV app, naturally the service gets the same privileges seen by other Channels such as HBO and MUBI, making for an enhanced user friendly experience. Those privileges include offline downloads on iOS, easy subscription management through your Apple ID, Picture in Picture on compatible devices and the ability to share your subscription with up to 6 family members through Family Sharing at no additional cost.
Apple’s ambitious global launch of TV+ in over 100 countries will also see its original content dubbed in close to 40 languages. Along with subtitle support for the Death and Hard-of-Hearing (SDH) or closed captions, Apple TV+ series and movies will also see audio descriptions made available in eight languages.
Since it’s unveil in March, Apple TV+ has been shrouded in secrecy. After six months of little more than teaser trailers and entertainment gossip columns to clasp at, it feels good to finally get some detail about the services launch.
Whilst the streaming wars take shape, its interesting to see Apple focus on quality over quantity whilst Disney+ and HBO Max look to leverage their IP and vast catalogues. Apple’s advantage could very well be the fact that in order to compete the company has to curate its catalogue from scratch.
If the content matches its ambitions theres no reason Apple TV+ couldn’t emulate HBO in the 90s and 00s whilst earning similar critical acclaim. Of course, time will tell if Apple TV+ will be a success in the long run but Oprah makes a good point about one key advantage, “They’re in a Billion pockets yall!.”